Don’t Miss the Macy’s Flower Show

NYC is in full bloom at Macy’s Herald Square in 2023, with thousands of stunning flowers & lush plants transforming the store into one of the most colorful destinations in the area. The Macy’s Flower show started last week and is now open until April 10. Icon Parking and the parking app have some great parking options to make your trip easy and stress-free. Here is what you won’t want to miss!

Events

Beautiful Display and Scents

The show spotlights beautiful blossoms & the fresh fragrances they evoke. Once inside the store, visitors will find a garden down the main corridor, starting from Broadway, and upon its balcony level. The lush blooms this year take inspiration from floral scents such as Good Girl by Carolina Herrera, Miss Dior by Christian Dior, Daisy by Marc Jacobs, Donna Born in Roma by Valentino, and FlowerBomb Ruby Orchid by Viktor&Rolf.

Ode to Spring

The Macy’s Flower Show is a great way to celebrate the new spring season. The NYC weather may represent spring yet, but a rainbow flower display is a fun trip for family and friends to get into that spring mood. The show will unfold through modern geometry, bold colors, and unexpected scent experiences.

Fashion and Floral Design Features

Students from the Fashion Institute of Technology are also showing off their winning designs. You will find these stunning pieces of fashion on the balcony.

Additionally, there will be local New York City floral designers featuring their work.

Simple Parking

According to USAToday, 63% of the nearly 6,000 U.S. drivers surveyed reported they avoided driving to shopping sites, airports, leisure or sports centers, and other destinations due to parking challenges. Icon Parking offers a great and convenient parking option for the show at Atrium Parking, 161-163 W 36th St, as well as some other parking areas. Lastly, the show is free to check out. So add it to your to-do list for a fun and beautiful flower display. Book your spot with the parking app today!

View All

Events

Iconic Things To Do: December 2024

Feel the holiday spirit with these NYC must-dos!

Read

Events

Things to Do in NYC: Fall Foliage

The days are getting shorter and the weather is getting cooler, which means the leaves are getting ready to burst with color. There is no better place in the city to see all the beauty of fall than Central Park. Don’t let worries about parking near central park keep you away from the blaze of glory that this beautiful nature preserve displays in the fall. Parking near Central Park is easy when you have the IconGO app and a secure, convenient spot ready and waiting.

Read

Events

Things to Do in NYC: Broadway

Broadway is the iconic theater district in NYC. It is home to several amazing shows including The Book of Mormon, Lion King, and Andrew Lloyd Webbers’ The Phantom of the Opera, Broadway’s longest-running show, which recently surpassed the 10,000 performance mark. The lights on Broadway were dim for 18 months, but they are back in full force. Before hurrying out to catch your favorite show, it’s important to plan ahead. Here’s what to know about your trip to Broadway.

Read

Events

Make Your Staycation Worth It: 3 Amazing Hotels in NYC and Boston

When you’re traveling, you don’t want to stay in just any hotel. You want to make sure that you’re getting your money’s worth while also ensuring you and your family are comfortable and able to relax. This is especially true when you’re traveling in New York City and Boston. These major cities have a lot to do and a lot to see, which makes it even more important for your hotel stay to be as relaxing and luxurious as possible.

Read

Events

5 Fun Museums for the Whole Family to Visit in NYC

The Metropolitan Museum of Art isn’t the only amazing museum in New York City. Families coming to visit the Big Apple this year can find their own fair share of kid-friendly and super-fun museums to visit that will keep everyone entertained. Here are five incredible museums to visit on your next trip.

Read

Events

Your Perfect Guide to the 2022 St. Patrick’s Day Parade

Every year, thousands of Americans join together to see the annual St. Patrick’s Day Parade in New York City. Considering the incredible diversity in NYC, people of all different backgrounds line the streets to witness the incredible floats and music performances. NYC is home to over 27,000 people per square mile, so parades are a huge deal. If you are planning on attending the parade on March 17th, then snacks, charging banks, and parking apps are going to be your best friends this year.

Read